Kategorien: Workshops
Digital signage solutions for Globus
Digital signage solutions for TOPCC
Digital shop window communication at Mobiliar
In 2017, Mobiliar, one of the largest and most popular insurance companies in Switzerland, decided to modernize the shop window communication in its 160 agencies. Instead of fabric posters, modern screens are now used to convey dynamic content.
Adaptation to individual architectural conditions
A total of 97 locations were equipped with digital screens and/or analog modules in sizes 42, 55 and 65 inches. In future, customers will be encouraged to visit the agency through appealing digital communication, while up-to-date information on insurance services and employee skills will be displayed at each individual location.
The architectural diversity of the agencies was a particular challenge. In order to do justice to this, we visited each agency in advance, analyzed the space available and the customer flow. Based on this, we developed flexible modules that can be used in a targeted manner depending on the agency situation. This enabled quick and efficient installation on site.
Targeted digital communication
The trilingual communication in German, French and Italian ensures that the target group is fully addressed. The modules were rolled out quickly from February to July 2018, accompanied by comprehensive training for all general agencies so that local events can also be communicated easily via the new systems.
Implementation
- Equipping 97 locations with digital screens and/or analog modules
- Inspection and visualization of each location
- Trilingual communication
- Training for all general agencies
Digital signage solutions for UPC
Area Information System (AIS) for Mobimo
Area Information System (AIS) for Mobimo
Digital information system for the Migros Club School Lucerne
Migros Club School, the largest educational institution in Switzerland, offers a wide range of continuing education courses at 50 locations. Every year, around 400,000 people attend courses in over 500 categories, from yoga to language courses. We were commissioned to develop an overall digital concept for the Lucerne Club School that presents the range of courses in a clear and modern way.
Innovative digital steles for a better overview
The project focused on replacing the traditional wall of brochures with seven digital steles. These were designed in two versions – free-standing or wall-mounted – and are each equipped with a 40″ screen at the top and a 22″ touchscreen at the bottom. Both models are barrier-free and therefore also offer people in wheelchairs easy access to all course information. In future, all Club School courses and training programs can be conveniently searched, selected and booked directly via the steles. If you are still unsure, you can have the course offer sent to you by e-mail and decide at home.
Future-oriented and cost-efficient solution
Thanks to this digital solution, the Club School’s range of courses is always up to date. The changeover not only saves printing costs, but also increases customer awareness.
Implementation
- 7 digital steles at the 3 locations Lucerne, Zug and Sursee
- Creation of a design template for the construction of a prototype made of solid metal with a lockable service flap and two attached brochure holders for analog communication.
LED wall and mood content in the LAGO shopping center
The LAGO shopping center in Constance, just a few metres from the shores of Lake Constance, offers a unique shopping experience. The demand for a suitable digital signage concept that reflected the beauty of Lake Constance was correspondingly high. The result: an impressive four-by-seven-metre LED video wall in the atrium, which shows atmospheric images to combine urban shopping with the lake feeling.
Innovative semi-transparent LED wall with floating effect
The 56 semi-transparent LED panels specially developed for such installations still allow customers in the elevator to see outside. Delicate steel cables ensure a discreet installation that draws the eye to the LED wall. Thanks to a light sensor, the brightness of the wall adapts to the current lighting conditions – for optimum visibility whether in sunshine, rain or in the evening.
Multi-sensory content for every season
The motion design team is responsible for the emotional content, which picks up on the seasons and events in the LAGO shopping center. The visual content is supported by appropriate sound effects and blends harmoniously into the atmosphere of the center. This creates a multi-sensory experience that is both visually and acoustically compelling.
Implementation
- Installation of a transparent, 4×7 meter LED video wall weighing around 350 kg
- Assembly and installation at a height of around 20 meters
- Design and production of suitable video content according to customer requirements
- Operation and monitoring of the system via remote maintenance
Micarna: Efficient internal communication thanks to digital signage
Micarna, Switzerland’s leading meat processor, has installed modern screens for internal communication at its sites in Courtepin and Bazenheid. These are located at the entrance, in the passerelle and in the restaurant and inform the more than 2,000 employees about the most important news of the day, safety tips and company information such as the current lunch menu and upcoming employee events. This eliminates the time-consuming management of the previous “notice boards”. Data maintenance is particularly easy thanks to ready-made templates. Many processes have been automated to maximize time savings.
A uniform level of information for all employees
Thanks to the screens, all employees can be brought up to the same level of knowledge in the shortest possible time, which noticeably increases motivation. Various screens have been installed in the staff restaurant to keep employees informed during their breaks. These show additional and more detailed information about Micarna and its successes. A special highlight: during major sporting events, the screens turn into TV sets at the touch of a button so that the team on site can follow exciting soccer matches or legendary tennis matches live.
Implementation:
- 4K display at customer reception
- 12 stretched displays in the passerelle
- 4 Displays im Restaurant
- Template development with conception, design and programming
- Overall concept including touchpoint analysis and content design